I have three Substacks. One podcast. A TikTok for short-form videos. A YouTube for long-form. Two Instagram accounts. Twitter and Threads. A public Facebook page and a personal one. Plus, I run social media for other people as a side gig. I truly love doing all of it. I’ve been doing this since 2009. I’m very burnt out.
If you watch the video, you’ll see a couple of things. Abe’s new Ray-Ban Meta Headliner Smart Glasses which ironically, he got the same day I started deleting all my FB and IG posts (Abe himself has been off social media for years). The new Cookbook LA which just opened in my neighborhood. Boygenius at the Hollywood Bowl whose music and friendship give me so much hope about younger generations and how they experience the world.
You’ll also see me struggling to figure out my relationship to social media and documenting my life. I know I can’t stop doing this cold turkey and I also don’t know if I even want to quit.
I feel like I’ll have a little more clarity after my month-long hiatus from IG/FB/Twitter etc… I’ve already changed the frequency of my other newsletters and I’ve asked Christy to put a pause on The Actor’s Diet podcast as well.
But one thing I won’t stop doing is writing here! I feel like the one thing that has become the most clear is that I appreciate having this outlet. I started my social media blogging and it’s where I still feel the most comfortable and the most at home. That comfort comes at a price, though, which is why all posts will now be archived after one week. I need that paywall to feel like I can continue to be honest.
Thank you so much for reading and subscribing and giving me this sense of purpose — even if it is just beauty and fashion recommendations, to me, it’s so much more than that. This is the only online space where I feel safe being my truest self.
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Loved and appreciated every part of this post. There’s something unique about the post-2009 burnout, I think, that’s so much more than just social media itself. The speed of the changes since 2009 is disorienting. It kind of reminds me of when I moved at least once a year in my 20s. The constant heightened awareness of “is this home?” plus the knowledge in the back of your brain that it could all go away or change in a moment....it’s a lot. You navigate it all so well, whether you’re diving in or stepping back. Anyway. Wherever you go, I will follow, on or offline 💛
YES, the burnout of doing this in one form or another since 2009 is a heavy, heavy thing. Why is it so hard to go cold turkey? I support you and am considering where I want my energy to go now as well.